Tryin' to get it all


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Karma Cartel is a lifestyle brand founded in 2009 on the Jersey Shore on a Thursday night in a diner. All the founders were unemployed at the time. The designs are heavily influenced by street art and philosophy. It's been seven years, and we haven't looked back.



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Chris Rockwell is an award winning visual artist, spoken word poet, and hip-hop artist. In 2010 he was named Poet Laureate of Asbury Park. An advocate for local arts and small business, Rockwell is a community organizer and host of events throughout New Jersey.

 Jose Serrano attended Kean University and graduated in 2010 with a B.S. in Business Management. He is Vice President of the New Jersey Chapter of Sunset, the oldest mini-truck club worldwide. A DJ for over 10 years, he loves Michael Jackson and Bone Thugs N Harmony.